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Category Archives for "Digital Marketing"

Creating a Lead Generation Landing Page That Works is as Easy as ABC [Infographic]

The landing page is the backbone of any lead generation campaign in the digital marketing world. It’s where you drive your traffic; where you highlight your products/services true value; and landing page is where you really get sale or conversion. Your advertising campaign depends on how you have designed your landing page. So, you need to give it […]

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How to Write Customer-Focused Content?

Being a content marketer, your concern is just to produce customer-facing content that converts. Often, easier said than done. But why is it so hard? Write to Convert visitors into Customers: A roadblock of knowledge, one of the biggest culprits. For sure, that is important, but your potential customer makes a purchasing decision on the basis of […]

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