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Category Archives for "Lead Generation"

A Successful CTA Button On Landing Page

  In general terms, call-to-action is simply a button, banner, graphic or website text that directs the end user to make a particular choice. A call-to-action promotes movement down the sales funnel of marketing, creating the opportunity for more to fully complete the sale. Without a call-to-action in place, the visitor may not have a […]

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Primary Elements of a Winning Landing Page

There are six must-have core elements on any landing page. Creating a landing page requires a blend of features to make it convenient for both the marketer and the customer. If a landing page is designed appropriately, the marketer can make money while sleeping! AN ENGAGING HEADLINE: Your headline tells your readers exactly where they […]

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What is a landing page and its components?

In online marketing, a landing page, sometimes known as a “lead capture page” or a “lander”, or a “destination page”, is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement.In the purest sense, a landing page is any web page that a visitor […]

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