Tips to Create Good Meta Description Tags

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Meta Description Tag in SEO

The Meta description tag is another important and powerful META variable included when building a strategic Search Engine Optimization strategy. The Meta description tag is also viewed in a SERP (better known as a Search Engine Results Position) when a person views a search result on a search engine like Google. This tag is found in the Head area of your HTML code. The description is another one of the most important tags in achieving top search engine placement.

 View Your Meta Description Tags:

You can view your Meta description tag in the source code by simply going to the menu at the top of your browser and clicking on view scroll down your options and click on source then open the window for a full view. The Meta description tag is in the Head area just like the Title Tag and Meta Keyword Tag.

 Tips: you can also see your description tags by pressing  (press CTR+U) it will open Source Code of your page.

Here is an example of how a Meta Description Tag is placed within the website coding:

meta description tags example

                                              Meta Description Tag in Coding

How You Meta Description Tags Look in Search Engines Result page?

meta description tag

What should your Meta Description Tag contain?

This tag is another targeted variable in achieving high search engine placement on major search engines. The description should be written as a powerful on-point marketing statement including important keywords that will be found within the content of the webpage. Because a lot of people try spamming keywords in this area it is important to remember when building descriptive content for this tag that you create a relevant sentence that includes the most important keywords and keyword phrases but make sense, remember the description is also viewed in the (SERP) search engine results pages and will be seen by the search engine user.

Read also: How to Create Good Title Meta Tag for SEO

Our opinion at Keyword Performance is that a description should contain twelve to twenty four words or approximately one hundred and fifty to one hundred and eighty characters. Having a giant description really is not going to hurt you, but if a search engine is not going to read past their predetermined amount of characters it makes no sense t Keyword Performance hopes you have found this information a helpful tip in building an effective search engine optimization marketing strategy. Feel free to utilize any other information within our website to help with a better understand and maximize your search engine performance.

Read also: How to Create Good Keyword Tag in SEO

Keyword Performance hopes you have found this information a helpful tip in building an effective search engine optimization marketing strategy. Feel free to utilize any other information within our website to help with a better understand and maximize your search engine performance.

Conclusion: The meta description is a ~160 character snippet, a tag in HTML, that summarizes a page’s content. it should be short and descriptive and keyword rich So, include your targeted keywords in description tags to get higher CTR click through rate.

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aarif habeeb
 

Aarif Habeeb has over 2 years of Digital Marketing experience & is a Digital Marketing Strategist and Technical Content writer .

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